Tata Motors updated the Nexon EV lineup three times last month and the latest hot topic is that the prices of Nexon EV Prime variants have been reduced by up to Rs 50,000. This was accompanied by a price decrease for Nexon EV Max variants as well as an increase in driving range. The automaker has now revealed the reasons why the Nexon EV lineup is now more affordable.
To begin, Tata Motors stated that lower structural costs and higher levels of localisation have benefited the brand and, as a result, will benefit the customer with lower prices. Second, with new rivals such as the Mahindra XUV400 entering the EV segment, Tata wants to maintain fierce competition.
The Tata Nexon EV’s prices were revised shortly after the launch of the XUV400, which has a starting price of Rs 15.99 lakh (ex-showroom).
The Tata Nexon EV is available in two trim levels: Prime and Max. While the Prime trims have a 30.2kWh battery pack, the Max model has a larger 40.5kWh battery pack. The claimed electric range for both variants is 321km and 453km, respectively. Tata’s EV portfolio also includes the Tigor EV and Tiago EV. While the Tigor EV debuted in 2021, the Tiago EV is the most recent entrant and is available in medium and long-range versions. Tiago EV deliveries have begun, with the electric hatchback starting at Rs 8.49 lakh (ex-showroom). Surprisingly, the Tigor EV and Tiago EV prices remain unchanged.
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