India’s homegrown electric motorcycle manufacturer Oben Electric is making bold moves in the nation’s capital. The Bengaluru-based startup announced plans to expand to over 20 showrooms across Delhi-NCR by FY26, signaling strong market confidence and growing consumer demand.
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Rapid Growth in the Capital Region
Delhi-NCR has emerged as Oben’s champion market, with customer demand exceeding expectations. This enthusiasm is driving the company’s accelerated expansion strategy across North India’s largest metropolitan area.
| Current Status | Expansion Target |
|---|---|
| 18 showrooms (5 North Indian states) | 20+ showrooms (Delhi-NCR only) |
| 50 showrooms nationwide | 150 showrooms by FY26 |
| 70+ North India footprint target | Complete major city coverage |
Rorr EZ Sigma: The Growth Driver
The newly launched Rorr EZ Sigma is fueling this expansion momentum. Priced competitively from ₹1.27 lakh, this electric motorcycle targets India’s massive daily commuter segment with practical features and impressive specifications.
Key Specifications
| Feature | Specification |
|---|---|
| Price Range | Starting ₹1.27 lakh |
| Battery Options | 3.4 kWh / 4.4 kWh |
| Range | Up to 175 km |
| Top Speed | 95 km/h |
| Ride Modes | Eco, City, Havoc |
The motorcycle includes modern conveniences like reverse mode for urban navigation, a 5-inch TFT display with navigation, and an ergonomically redesigned seat—features that resonate with metro commuters.
Strategic Market Positioning
Oben Electric’s expansion comes at a crucial time for India’s electric two-wheeler market. With bookings starting at just ₹2,999 and availability through Amazon, the brand is making electric mobility more accessible to mainstream consumers.
Madhumita Agrawal, Founder & CEO, emphasized the customer-centric approach: “We are committed to delivering best-in-class products designed for our riders.”
Exceptional Customer Service Standards
The company has achieved remarkable service metrics with a 90% case resolution rate within 72 hours through 24/7 customer support—a critical factor for electric vehicle adoption in India’s competitive market.
Market Impact
This aggressive expansion reflects the growing maturity of India’s EV ecosystem. From operating in just Karnataka initially, Oben now spans 13 states, demonstrating how focused R&D and customer-centric products can drive rapid scaling in the electric mobility sector.
With deliveries commencing August 15, 2025, Oben Electric is positioning itself as a serious contender in India’s electric motorcycle revolution.
Sources: EV Mechanica | Oben Electric Official
