Ultraviolette X47 Price, Breaking news from India’s electric motorcycle scene! Ultraviolette has launched the X47 Crossover at an introductory price of ₹2.49 lakh, which will increase to ₹2.74 lakh after the first 1,000 bookings. This aggressive pricing strategy makes India’s first radar-integrated electric adventure bike accessible to serious motorcycle enthusiasts.
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Ultraviolette X47 Crossover: Complete Price Breakdown
| Pricing Tier | Price (Ex-showroom) | Availability | Savings |
|---|---|---|---|
| Introductory Price | ₹2,49,000 | First 1,000 customers | ₹25,000 off |
| Regular Price | ₹2,74,000 | After intro period | Standard pricing |
| Booking Amount | ₹999 | Available now | Immediate booking |
| Delivery Timeline | October 2025 | Pre-orders open | Limited slots |
Pre-bookings started on September 23, 2025, with deliveries commencing from October 2025, giving early adopters almost a year to prepare for India’s most advanced electric motorcycle.
Why This Pricing Strategy Matters
Introductory Price Advantage The ₹25,000 difference between introductory and regular pricing rewards early adopters while creating urgency for potential buyers. This strategy has proven effective for premium EV launches in India.
Market Positioning Excellence At ₹2.49 lakh, the X47 Crossover positions itself in the premium motorcycle segment while remaining significantly more accessible than imported adventure bikes that typically cost ₹15-20 lakh.
Value Proposition Clarity With radar safety suite, strong performance numbers, and long range, the X-47 aims to carve a new sub-segment in India’s growing premium EV motorcycle space.
X47 Crossover vs Competition: Price Analysis
| Model | Price Range | Category | Key Advantage |
|---|---|---|---|
| Royal Enfield Himalayan | ₹2.15-2.30L | ICE Adventure | Established brand |
| KTM 390 Adventure | ₹3.50L+ | ICE Adventure | Performance focus |
| Ather Rizta | ₹1.10-1.45L | Electric scooter | Urban mobility |
| Ultraviolette X47 | ₹2.49-2.74L | Electric Adventure | First radar-integrated |
What You Get for ₹2.49 Lakh
Cutting-Edge Technology Package The X47 Crossover comes loaded with features typically found in motorcycles costing significantly more:
- Radar safety suite technology
- Advanced electric powertrain
- 323 km IDC range capability
- Premium build quality and finish
Adventure-Ready Specifications Suspension duties are handled by 41mm USD fork at the front and rear monoshock with 170mm wheel travel at both ends, with Bybre braking hardware featuring 320mm front and 230mm rear discs.
Booking Process and Timeline Strategy
| Booking Phase | Action Required | Investment | Timeline |
|---|---|---|---|
| Immediate | Online booking | ₹999 only | Available now |
| Pre-delivery | Payment completion | Balance amount | Before Oct 2025 |
| Delivery | Vehicle handover | – | October 2025 |
| Regular buyers | Standard process | ₹2.74L price | After 1,000 units |
Financial Benefits of Early Booking
Immediate Savings Early buyers save ₹25,000 compared to regular pricing – equivalent to several months of fuel costs for ICE motorcycle owners or significant accessories budget.
Investment Protection Bookings are open on Ultraviolette’s official website for ₹999, with introductory pricing valid for the first 1,000 customers, making this a low-risk, high-reward opportunity.
Future-Proofing Electric motorcycles typically hold value better than ICE bikes due to lower maintenance requirements and government policy support for EVs.
Target Customer Analysis
Adventure Enthusiasts Riders seeking electric adventure capability without compromising on technology or range will find the X47’s pricing compelling compared to imported alternatives.
Tech-Forward Buyers The radar integration and advanced features justify the premium over basic electric motorcycles while remaining accessible compared to luxury ICE adventure bikes.
Early Adopters Technology enthusiasts who want to be among the first to experience radar-integrated electric motorcycles get significant financial incentives.
Market Impact and Value Assessment
Segment Creation The X47’s pricing creates a new category between basic electric scooters and premium ICE motorcycles, potentially attracting buyers from both segments.
Competition Response Other manufacturers will likely need to match this value proposition, potentially accelerating innovation and competitive pricing across the premium EV motorcycle segment.
Infrastructure Catalyst Premium electric motorcycle adoption drives charging infrastructure development, benefiting all EV users.
Should You Book at ₹2.49 Lakh?
Financial Logic The ₹25,000 savings for early buyers, combined with potential government incentives and lower operating costs, makes the introductory price financially attractive.
Technology Leadership Being among the first to own India’s first radar-integrated electric motorcycle provides both practical benefits and social recognition.
Risk Mitigation Ultraviolette’s track record with the F77 and established service network reduce typical new product risks.
