In a bold stride towards electrification, JSW MG Motor India is set to transform the automotive market, projecting that up to 65% of its total sales will come from electric vehicles by the end of the year. This ambitious goal is not just a number, but a testament to the company’s commitment to sustainable mobility.
Key Milestones in MG’s EV Journey
Impressive Sales Trajectory
- In 2024, EVs accounted for half of the company’s total vehicle sales
- Achieved a record of 60,000 electric vehicle units sold
- Currently offers three electric models: ZS, Comet, and Windsor
The Windsor Model: A Game Changer
The Windsor EV has been a standout performer, dispatching 20,000 units to dealerships since its launch in October 2024. Its success is attributed to:
- Competitive pricing
- Flexible ownership plans
- Extensive features
- Smooth driving experience
- Unique design
Market Performance Snapshot
EV Market Share Evolution
| Year | EV Market Share | Total Units Sold |
|---|---|---|
| 2024 | 50% | 60,000 |
| 2025 (Projected) | 65% | Estimated 75,000+ |
Strategic Expansion Plans
Rakesh Sen, Director of Sales & Marketing, reveals exciting future plans:
- Upcoming models: MG Cyberster and MG M9
- Expansion through MG Select luxury channel
- Continued focus on innovative EV solutions
Industry Context
The broader Indian EV market is experiencing remarkable growth:
- Expected to grow at a 43% CAGR
- Projected to reach 932,000 units by 2030
- 61% of future demand expected from electric SUVs
Conclusion
JSW MG Motor is not just selling electric vehicles; they’re driving a mobility revolution. With innovative models, strategic planning, and a clear vision, they’re steering India towards a sustainable automotive future.
Also read- The Growing Influence of Software in the Indian EV Industry
FAQs
How many EV models does MG currently offer?
It currently offers three electric models: ZS, Comet, and Windsor.
What makes the Windsor EV special?
The Windsor combines competitive pricing, innovative features, and an exceptional driving experience.
