How Customer Feedback Helped Shape Mahindra’s Updated EV Charging Policy

Mahindra’s game-changing EV charging policy offers unprecedented flexibility for BE 6 and XUV 9e owners. Discover how customer feedback is transforming electric vehicle ownership!

Mahindra’s EV Charging Policy: A Customer-Centric Breakthrough

The EV Charging Landscape Transformed

The EV Charging Landscape Transformed

Electric vehicle adoption is about to get a major boost, thanks to Mahindra’s innovative approach to charging infrastructure. The automotive giant has just unveiled a revolutionary charging policy that puts customer convenience at the forefront.

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Key Policy Highlights

Charging Flexibility Redefined

Mahindra has introduced a groundbreaking policy that addresses key customer concerns:

Policy ModificationPrevious ApproachNew Approach
Charger MandatoryRs 50,000 (7.2 kW) / Rs 75,000 (11.2 kW)Flexible Options
InstallationCompulsoryConditional
Customer ChoiceLimitedExpanded

Who Benefits from the New Policy?

Three distinct customer scenarios now have tailored solutions:

  1. Infrastructure Limitations
    • No private charging point? No problem.
    • Customers without home or office charging infrastructure can now opt out.
  2. Existing Charger Owners
    • Already have a compatible charger?
    • Skip the mandatory new charger purchase.
  3. Multi-EV Households
    • Own multiple Mahindra EVs?
    • Share a single charging point.

The Electric SUVs Making Waves

The Electric SUVs Making Waves

Mahindra BE 6

  • Futuristic coupe-SUV design
  • Cutting-edge electric powertrain
  • Bold styling meets advanced technology

Mahindra XUV 9e

  • Rugged yet sophisticated electric SUV
  • Enhanced aerodynamics
  • Signature Mahindra design language

Delivery Roadmap

  • Deliveries commence this month
  • Initial focus on top variants
  • Target: 5,000 units monthly in first phase

The Bigger Picture: Customer-Centric Innovation

Mahindra’s policy shift isn’t just about charging—it’s a statement. By listening to customer feedback, the company is breaking down barriers to electric vehicle adoption.

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Ready to embrace the future of electric mobility? Explore the Mahindra BE 6 and XUV 9e—where innovation meets flexibility!

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